Social Media for many small businesses is a cost-effective marketing tool that can help grow one’s brand name recognition, online presence and customer loyalty. However, it isn’t a slam dunk or quick-fix and the mindset with which we approach it will impact our success or failure. Where social media is approached in the same vein as traditional media, think newspaper and […]

Doing business online will only be successful through a significant amount of traffic that goes to the website. Your fancy, well-decorated, and very much animated site will be nothing if nobody is interested to make a visit. You don’t need somebody to just drop by for a peak but you specifically want somebody to be […]

So you have the knack for writing and recently you have taken interest in blogging. You determined your niche and started composing useful and informative blogs which you are very confident will attract readership and following. But then again, several days have already passed and you keep on publishing your work without any comments. Your […]